Aristocrat announce Madonna slot
Great news for all Madonna fans!
Madonna’s brand management agent, Epic Rights, brokered a fantastic deal with Aristocrat Technologies which will see the first is series of Madonna slot games released during the first week of October at one of the largest gambling trade shows, the Global Gaming Expo (G2E), at the Sands Expo and Convention Center in Las Vegas.
Aristocrat Team Up With Madonna
Aristocrat has licensed the Madonna brand and the agreement will allow the company to develop multiple slot games in the future.
Each game will have its own theme and gameplay inspired by one of the singer’s most memorable songs. Different versions of Madonna slots will be based on different eras of her musical career with a more than obvious theme. The hits themselves will also be incorporated into the games. There’s still no confirmation about which period or song will be the first to be featured but we have a hunch “Material Girl” or “Gambler” could be the first choice. Can’t wait for October to see!
Rich Schneider, Aristocrat’s Chief Product Officer, said that they are very excited to premiere the new Madonna slot game at G2E.
“We have been diligently working for months to create a slot game that perfectly encapsulates the essence of the Madonna brand, while also bringing an entertaining experience to players fuelled by her landmark and ground-breaking music, coupled with video and exciting game play.”
Big move for Aristocrat
Aristocrat Technologies Inc. is a leading world-wide provider of gaming software and solutions and offers a diverse range of products and services including gaming machines and casino management systems.
It always tries hard to surprise its players with the best possible experience. This is the reason why they chose this Grammy Award-winning, Rock and Roll Hall of Fame artist. The queen of pop is the highest-grossing solo touring female artist in Billboard Boxscore history and has earned a total of 57 chart hits including a record 38 Top singles.
She sold more than 300 million records worldwide and is still producing hits. Madonna is best known for pushing the boundaries of, not only lyrical content but also in visual imagery in videos and on stage. Thus, she was an obvious choice for Aristocrat Technologies.
“Aristocrat aggressively pursues the absolute best and most iconic brands to inspire us to create games that help our operator partners give their players the most engaging and entertaining experience possible. There is no bigger name in the history of pop music than Madonna, and we are thrilled to welcome the brand into Aristocrat’s enviable family of licensed product,” said Matt Wilson, Aristocrat’s Managing Director of the Americas.
This is just the latest celebrity-themed slot from Aristocrat we will enjoy hitting the casinos. The company has recently unveiled games based on Tim McGraw, Britney Spears and Elvira.
Congratulations of landing one of the biggest slot deals of all times!